Here’s A New Kind Of Sales Guarantee From Dotdash Meredith

In the fast-changing and uncertain world of digital advertising, one thing is certain: The ability to track internet users using cookies is coming to an end. For any publisher, large or small, that has an advertising-driven website, that means a pivot to something...

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Checking In With A Trusted Printing Partner: Sheridan

For many magazine-media brands, particularly in the niche publishing and association sectors, print media is strong. It remains central to the brand identity. For those companies, their publication printer remains their biggest and most important supplier and partner....

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Seen And Heard: The Fox Team At The Niche Conference

Your Fox Associates team spends a lot of time in the field, getting to know people, learning the issues and pain points, developing solutions. Here's a collection of photos from the Niche Conference in April in New Orleans.            ...

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Seen And Heard: The Fox Team Out And About In Its Markets

Here's the latest in our on-the-scene reporting of members of the Fox Team meeting with their customers at trade shows and conferences. Fox COO Steve Schwanz and SVP, Advertising Bill Bell attended the AUSA (Association of the U.S. Army) annual Global Force Symposium...

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5 Questions: Checking In With Readex Research’s Jack Semler

If business success is defined by having a presence in a market, and with that presence, show resilience and longevity, and build universal respect, then Readex Research is very successful. The company, based in Stillwater, Minnesota, has roots going back to the...

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Should We Be Using AI To Write Advertising Proposals?

At this point, it might be an understatement to say you can’t read any media-related journalism these days without hearing about AI—artificial intelligence—particularly generative AI, which creates standard-English content based on a given input or request. Thanks to...

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