By Marlys Fox Which is Likely to Come First? You being replaced by a robot? Or a robot being replaced by you, a human being? Don’t be too sure you know the answer! Yes, we know there are robots already out there. Yes, robots are already operating in our vicinity. Ha...

Media M&A Looks To Be Ramping Up: An Appraisal
Mergers and acquisitions—M&A—is one leading indicator of the vitality of an industry. A successful sale demonstrates that a business is doing well, growing as anticipated. It demonstrates interest in business ownership within the industry. Even when industries...
Assessing The State Of Association Media With A Veteran Of The Space, Robb Lee
Many of our Fox Tales readers work for associations, typically in the media and events departments. They live and breathe association media every day. They know of the unique and remarkable role they play for their members and the larger market. They also know that...
Fox Tales Catches Up With The World’s Foremost Magazine Expert, Samir Husni
For more than 30 years Samir Husni has been a tireless proponent of magazines—as works of art, as user-friendly forms of media, and as an industry. Samir spent 37 years as a professor of journalism at the University of Mississippi. He founded and produced the ACT...
The Fox Tales Photo Page For February: Back On The Road And Making Things Happen
We had a brief respite from traveling over the holiday break. But now we're back on the road and glad to be out meeting old friends and new ones, networking, serving our customers, and ensuring that 2025 is a great year in media. Here's a selection of our favorite...
Paws For Thoughts: Marlys’ January 2025 Commentary
By Marlys Fox People! People! Stop freaking out! These are indeed strange times, but they shouldn’t be guiding nearly so much of your thinking right now! And the freaking out that I’m seeing expressed everywhere in writing on all of our industry social-media pages...
How To Weather The Perfect Demographic Storm
At the Niche Media Leadership Summit last fall, we were pleased to connect with Al Rickard, president of Association Vision, a firm dedicated to assisting associations with communications strategies ranging from public relations and publishing to marketing. Like us at...
We Love Learning About Associations. Here’s A Q&A With One Dedicated To Materials Protection
As an organization that serves many non-profits and associations, Fox Associates is naturally engaged in what they do. But on an even more fundamental level, we're fascinated at the ways in which these organizations represent and advocate for the industries they...
This Company Has An Innovative Approach To Suppler Directories For Its Association Clients
In vertical media, two seemingly opposing things are true at the same time. First is that traditional directories, or buyer's guides, sometimes struggle mightily. It may be that it's because print media is no longer the best place to find a supplier. it may be that...
PBS Travel Show Host Darley Newman Has Lots Of New Things To Share About Her Work
Exactly two years ago, Fox Tales published an interview with the PBS television host and producer Darley Newman, whose “Travels with Darley” TV series and her podcast, “Equitrekking” are distributed through many platforms, including Amazon Prime, Korean Airlines,...