by admin | Mar 30, 2025 | ad agencies, Ad campaigns, ad manager, Advertising, advertising sales, association magazines, Conferences, Fox Associates, Fox Associates Photos, Marlys Fox, Media, trade shows
By Marlys Fox It’s just like it used to be (before COVID)…only different! At Fox Associates, we were always known as the sales team that made face-to-face calls with our customers in their offices—it was four or five per day in the city, with fewer in the...
by admin | Mar 30, 2025 | ad agencies, Ad campaigns, ad manager, Advertising, advertising sales, Audience, Content marketing, Data, Fox Associates, Leadership, Media, Search engines, Social media, Technology
Over the last decade, Linda Thomas Brooks has been one of the highest-profile executives in the media and communications spaces. From January 2016 to December 2019, she was president and CEO of The Association for Magazine Media, formerly known as the Magazine...
by admin | Mar 30, 2025 | ad agencies, Ad campaigns, Advertising, advertising sales, association media, Fox Associates, Journalism, Research, Revenue
Marketers have always sought to use journalism as a means to deliver brand messages. Little wonder. In a journalistic format, you can do many things that can’t be done through magazine ads, TV commercials, radio, direct, and other channels. In branded-content...
by admin | Mar 29, 2025 | Advertising, advertising sales, Artificial Intelligence, Conferences, Content marketing, Technology
One of the great things about a business like Fox Associates is that we partner with all kinds of media brands and work in many industries. Along the way we have the pleasure (and business necessity) of immersing ourselves in these markets, learning the economics, the...
by admin | Feb 26, 2025 | Ad campaigns, Advertising, advertising sales, association magazines, association media, Fox Associates, Marlys Fox, Research, Revenue, Technology
By Marlys Fox Which is Likely to Come First? You being replaced by a robot? Or a robot being replaced by you, a human being? Don’t be too sure you know the answer! Yes, we know there are robots already out there. Yes, robots are already operating in our vicinity. Ha...
by admin | Jan 25, 2025 | ad manager, Advertising, advertising sales, association magazines, association media, Conferences, Fox Associates, Outsourcing
As an organization that serves many non-profits and associations, Fox Associates is naturally engaged in what they do. But on an even more fundamental level, we’re fascinated at the ways in which these organizations represent and advocate for the industries they...
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