by admin | Sep 26, 2026 | Artificial Intelligence, Audience, Consulting, Content Creation, Content marketing, Data, Leadership, Motivational speaker, Search engines, Social media, Subscriptions, Technology
In the publishing business, some of the smartest people—the people likely to help build successful companies—are those with the broadest perspective on the business. In many cases, these people are suppliers, who offer advice based on the experiences of many...
by admin | Jun 29, 2026 | Audience, Content Creation, Media, News, Research, Revenue, Subscriptions
Every morning, I scroll through Substack, LinkedIn, the New York Times, the Washington Post, the Atlantic, Apple News, sometimes X, and of course, my email inboxes, which mostly lead me to these and other sources. This way, I generally get the information I need for...
by admin | May 27, 2026 | Audience, Content marketing, Marketing Agency, Media, Outsourcing, Paper suppliers, Subscriptions
PWX Solutions, created as the outsource production and paper-procurement services firm PubWorX in a joint venture between the B2C magazine-media giants Hearst and Conde Nast, has evolved rapidly in 10 years. Through acquisitions, organic growth and an expansion of...
by admin | May 27, 2026 | Ad campaigns, ad manager, Advertising, Artificial Intelligence, Audience, Content Creation, Content marketing, Data, Media, Memberships, Revenue, Subscriptions, Technology
Almost exactly a year ago, we interviewed Mike Pirello, CEO of ePublishing, the provider of an integrated tech stack built specifically for the media industry. In today’s media world, with a frenetic pace of change, a year is a long time indeed. Media companies...
by admin | Mar 26, 2026 | Audience, Data, Research, Revenue, Subscriptions, Technology
Many media companies may still not be consciously thinking about this a whole lot, but over the last decade or so, the fundamental business model for the media industry has shifted, particularly for brands that serve vertical markets. Where once media was simply...
by admin | Oct 30, 2025 | Artificial Intelligence, Audience, Content marketing, Data, Media, News, Print media, Revenue, Search engines, Subscriptions, Technology
Patricia McGuinness spent the first part of her career working in niche media as a circulation specialist for various companies. In 2009, during the Great Recession, she founded SBM Audience Development, an audience consultancy dedicated to serving media companies....
Recent Comments