by admin | Aug 28, 2025 | Artificial Intelligence, association magazines, association media, Content Creation, Data, Journalism, Leadership, Memberships, Print media
We love to introduce new Fox Associates partners to the larger Fox Family. Part of the Fox Tales mission is to use the newsletter as a platform to share a bit about them. In this month’s report, we have the opportunity to highlight our newest association...
by admin | Jul 30, 2025 | association magazines, association media, Content Creation, Journalism, Print media
Let’s talk about print media. For the last 20 years as the world transitioned to portable digital media consumption, the predictions of print’s demise have been a constant. I spent a career working in the print-magazine industry, and covering that same industry as a...
by admin | Jun 26, 2025 | advertising sales, Artificial Intelligence, association media, Data, Fox Associates, Journalism, Leadership, Marlys Fox, Media, News, Technology
By Marlys Fox “You’re Never Too Old to Learn” Everybody says it. Not everyone believes it. I say it and I believe it! And learn you better, to paraphrase a more common expression: Learn, Baby, Learn. Or, to quote Kevin O’Leary on Shark Tank: Learn from me,...
by admin | Jun 26, 2025 | Ad campaigns, Advertising, advertising sales, Artificial Intelligence, Journalism, Media, News, Print media, Uncategorized
Let’s talk about print media. For two decades, media observers have declared it to be finished, in an inexorable decline, best maintained only while profitability slowly (or rapidly) declines. But what if, after all these years, that narrative is flawed? Or what if...
by admin | Apr 28, 2025 | Advertising, advertising sales, association magazines, Conferences, Content marketing, Data, Fox Associates, Journalism, Leadership, Revenue, Subscriptions
Kim Mateus, the current brand director at Via Satellite and CyberSat, is a well-known figure in B2B media and adjacent markets, including the newsletter industry and niche B2C media. She’s had a fascinating career so far, serving as a journalist, a chronicler of...
by admin | Mar 30, 2025 | ad agencies, Ad campaigns, Advertising, advertising sales, association media, Fox Associates, Journalism, Research, Revenue
Marketers have always sought to use journalism as a means to deliver brand messages. Little wonder. In a journalistic format, you can do many things that can’t be done through magazine ads, TV commercials, radio, direct, and other channels. In branded-content...
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