by admin | Jun 22, 2023 | Advertising, Media
One thing that we at Fox Associates have always found fascinating is learning how publishers size up their markets, establish priorities and pursue opportunities. The process of creating a product and bringing it to market is inherently interesting. And we certainly...
by admin | Jun 22, 2023 | Advertising, association media, Conferences, Media, Steve Schwanz, trade shows
The Fox Associates team has always believed in the power of face-to-face conversations. In-person meetings help build long-term relationships. Here are photos from the American Association for Physician Leadership Annual Leadership Conference, June 9-11, in Chicago....
by admin | May 23, 2023 | Ad campaigns, Advertising, Uncategorized
I read an interesting news article recently about the impact of environmental sustainability in the advertising world. In it, the discussion was around whether there’s a double standard on the topic. On the one hand, some media brands report that marketers are more...
by admin | May 23, 2023 | Ad campaigns, Advertising, Audience, Uncategorized
In the fast-changing and uncertain world of digital advertising, one thing is certain: The ability to track internet users using cookies is coming to an end. For any publisher, large or small, that has an advertising-driven website, that means a pivot to something...
by admin | May 23, 2023 | trade shows, Uncategorized
If you’ve been around the magazine-based media industry during the last 15 years, chances are pretty good that you’ve met Ryan Dohrn, or even see him deliver one of his patented high-energy keynote addresses. The ebullient publisher/consultant/media pro and conference...
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