by admin | May 17, 2022 | Uncategorized
Association media in most respects is identical to commercial B2B and B2C journalism. The best practitioners are among the top journalists in the country, and the best brands are vital to their served markets, delivering news, trends, investigations and research to...
by admin | May 17, 2022 | Uncategorized
(L-R) Steve Schwanz – COO of Fox Associates, John McIlquham – President/CEO of The NonProfit Times Publishing, and Bill Bell – SVP, Sales, for Fox Associates, attending the Association of Fundraising Professionals annual ICON (International Conference of...
by admin | May 17, 2022 | Uncategorized
In media sales, it’s always been true that many sellers don’t pay enough attention to what buyers want, or what the buyer defines as a successful sales partnership. Too often, sellers remain focused on themselves, even if they have the best of intentions. They refine...
by admin | Apr 21, 2022 | Uncategorized
Any business partnership can be fraught—misunderstandings, mismatched expectations, over-promising and under-delivering—these things and more can derail a relationship between customer and client, publisher and supplier. But during one of the most challenging times...
by admin | Apr 21, 2022 | Uncategorized
Welcome to a new Fox Tales feature that we’re calling “Five Questions.” Each month we’ll ask publishing innovators and executives for their perspectives on their businesses, their markets and on the media industry more broadly. These frontline leaders have experience...
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