by admin | Jan 27, 2026 | Ad campaigns, ad manager, Advertising, advertising sales, Artificial Intelligence, Audience, Data
One of our go-to sources in the media industry is Nick Pataro, managing director at Aysling, the software platform for media companies. Its flagship product is Ad Orbit, which powers ad sales and revenue development. The system combines a CRM with an order-management...
by admin | Jan 27, 2026 | Ad campaigns, Advertising, Artificial Intelligence, Research, Revenue, Search engines, Social media, Technology
The theme of this issue of Fox Tales could be the accelerating pace of media change. There’s AI, an explosion of other technologies—especially around audience identification and engagement—the rise of events, and lots more. We came across a blog post earlier...
by admin | Oct 30, 2025 | Ad campaigns, Advertising, advertising sales, Content Creation, Media, News, Revenue, Search engines
We saw this headline on Monday, and knew we needed to put it in the tickler file. It came first from Bosacks’ outstanding media-focused newsletter, a long-running staple for many in the industry. “Bo Sacks Speaks Out: Publishers Must Reclaim Their...
by admin | Oct 30, 2025 | ad agencies, Ad campaigns, association magazines, association media, Content Creation, Content marketing, Journalism, Marketing Agency, Media, Revenue
For some people, career success means rising up in a company to senior management over the course of years. For others, it might mean a dramatic shift in professions. And for some, it means taking the years of experience working for a company and applying that to an...
by admin | Sep 25, 2025 | Ad campaigns, ad manager, Advertising, advertising sales, Motivational speaker, Public speaking, Revenue
We caught a presentation at this month’s Niche Leadership Summit in Dallas, featuring Robert Hawthorne, head of an eponymous search firm based in Wilmington, North Carolina. Hawthorne has national and international search experience and has worked in a variety...
by admin | Jul 30, 2025 | Ad campaigns, ad manager, Advertising, advertising sales, association magazines, association media, Fox Associates, Marlys Fox
By Marlys Fox Retire? Who, me? Nope, it’s never even crossed my mind! Why would I? I love my job. I love my company and everyone in it. I love our publisher partners. I love our marketer/advertisers! Too much love? Perhaps. The times? “The times, they are a...
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