by admin | Mar 30, 2025 | ad agencies, Ad campaigns, ad manager, Advertising, advertising sales, association magazines, Conferences, Fox Associates, Fox Associates Photos, Marlys Fox, Media, trade shows
By Marlys Fox It’s just like it used to be (before COVID)…only different! At Fox Associates, we were always known as the sales team that made face-to-face calls with our customers in their offices—it was four or five per day in the city, with fewer in the...
by admin | Feb 26, 2025 | Ad campaigns, Advertising, advertising sales, association magazines, association media, Fox Associates, Marlys Fox, Research, Revenue, Technology
By Marlys Fox Which is Likely to Come First? You being replaced by a robot? Or a robot being replaced by you, a human being? Don’t be too sure you know the answer! Yes, we know there are robots already out there. Yes, robots are already operating in our vicinity. Ha...
by admin | Jan 25, 2025 | Advertising, association magazines, association media, Fox Associates, Leadership, Marlys Fox
By Marlys Fox People! People! Stop freaking out! These are indeed strange times, but they shouldn’t be guiding nearly so much of your thinking right now! And the freaking out that I’m seeing expressed everywhere in writing on all of our industry social-media pages...
by admin | Dec 17, 2024 | Ad campaigns, Advertising, advertising sales, association magazines, association media, Fox Associates, Leadership, Marlys Fox, Media
A Paws For Thoughts Marlys Fox’s Monthly Commentary Happy Holidays y’all! Here’s a confession that I’m certain I share with virtually every one of you. I was a bit concerned all through the fall months. You know those stretches when you have to hit a...
by admin | Nov 23, 2024 | Ad campaigns, ad manager, Advertising, advertising sales, association magazines, association media, Audience, Fox Associates, Leadership, Marlys Fox, Media, Steve Schwanz
By Marlys Fox THANKSGIVING GIVING THANKS It’s the same two words, both appropriate for this time of year, but switch the order and their meaning changes. This is a time of year to act on the things we should be doing regularly: Appreciating a lot of people...
by admin | Oct 27, 2024 | Ad campaigns, Advertising, Fox Associates, Marlys Fox
By Marlys Fox Quid Pro Quo: In many ways, that simple phrase represents the core of business relationships. There are plenty of expressions to express this. You scratch my back, I’ll scratch yours. If I can do this for you, what can you do for me in return? You gotta...
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