by admin | Jan 25, 2025 | ad manager, Advertising, advertising sales, association magazines, association media, Conferences, Fox Associates, Outsourcing
As an organization that serves many non-profits and associations, Fox Associates is naturally engaged in what they do. But on an even more fundamental level, we’re fascinated at the ways in which these organizations represent and advocate for the industries they...
by admin | Jan 25, 2025 | Artificial Intelligence, association magazines, association media, Conferences, Data
In vertical media, two seemingly opposing things are true at the same time. First is that traditional directories, or buyer’s guides, sometimes struggle mightily. It may be that it’s because print media is no longer the best place to find a supplier. it...
by admin | Jan 25, 2025 | Ad campaigns, Advertising, Journalism, Leadership, Media, News, Social media, Technology
Exactly two years ago, Fox Tales published an interview with the PBS television host and producer Darley Newman, whose “Travels with Darley” TV series and her podcast, “Equitrekking” are distributed through many platforms, including Amazon Prime, Korean Airlines,...
by admin | Dec 17, 2024 | Ad campaigns, Advertising, advertising sales, association magazines, association media, Fox Associates, Leadership, Marlys Fox, Media
A Paws For Thoughts Marlys Fox’s Monthly Commentary Happy Holidays y’all! Here’s a confession that I’m certain I share with virtually every one of you. I was a bit concerned all through the fall months. You know those stretches when you have to hit a...
by admin | Dec 15, 2024 | Ad campaigns, ad manager, Advertising, Fox Associates, Outsourcing, Revenue
One of the more interesting and innovative business models we’ve seen recently comes in the form of 032 Outsourcing, a firm that, as the name suggests, specializes in outsourced services to publishers. Outsourcing, of course, is a proven and cost-effective...
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