by admin | Aug 22, 2024 | Advertising, advertising sales, Fox Associates, Leadership, Media
Fox Tales periodically offers profiles our team members—we’re super proud of them. And we want you, our partners, customers, clients, and friends, to get to know our team better. With this issue, we have the pleasure of checking in with Patrick Carriglio, our...
by admin | Aug 22, 2024 | Ad campaigns, ad manager, Advertising, advertising sales, association magazines, association media, Fox Associates, Revenue
Fox Associates is proud of its partnerships with all kinds of media brands over the length of its existence, both non-profit and for-profit. We view our relationships as symbiotic. They’re designed to produce outstanding results for the organizations we represent. We...
by admin | Jul 24, 2024 | advertising sales, Audience, Conferences, Content marketing, Data, Media, Research, Revenue, Subscriptions
By Tony Silber Over the last two years, I’ve had dozens of conversations with media CEOs. When asked what their number-one priority is—and sometimes without even being asked—the answer is unanimously consistent: Revenue. That may sound somewhat reductive, but it’s...
by admin | Jul 24, 2024 | Advertising, advertising sales, Artificial Intelligence, Data, Leadership, Technology
John French is universally known name In B2B media. He’s currently an influential consultant, but before that he was a longtime B2B media CEO, having led Cygnus Business Media, Penton Media, and Primedia over the course of his career. John is perhaps best known...
by admin | Jun 26, 2024 | Ad campaigns, ad manager, Advertising, advertising sales, Audience, Fox Associates, Leadership, Media
No Guts, No Glory! If ever there were a time this old saying would resonate, it would be now. Marketers: If you/we don’t reach your prospective buyers the rest of this quite chaotic year, then it’s quite likely that you will be forgotten when buying time comes....
by admin | May 21, 2024 | Ad campaigns, Advertising, advertising sales, Conferences, trade shows
As unbelievable as it seems, we’re already approaching mid-year, and now we’re in the swing of the spring conference and trade show season. So your Fox Associates team is out on the road, covering events, building business, meeting clients and...
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